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While at its heart this is an explainer video, Yukai adds a depth and gravity to the film with her illustrious and emotive visual storytelling.
Yukai's illustrations always have a few things in common: thoughtful compositions, soothing color palettes, and uniquely patterned layouts. This film for YORA is no different. Only, in addition to her typically unmistakable style, Yukai implements a masterful use of playful transitions and metaphorical visuals. The result is a collection of appealing artwork that effortlessly and beautifully gets the YORA message across.
Animation Director Yukai Du
Client YORA Pet Food
Director Tom Neish
Agency Junction Studio
Production Bliink.tv, Junction Studio
Character animation Nick Murray Willis
Live action filmed and edited Progressfilm.co.uk
Music Max Perryment
Sound design Peter Rolls





