OFFF MX

News

OFFF MX - Main Titles

Design

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We had the honor to create the 2024 OFFFMX main titles & brand identity.

Hornet Director Itay Tevel spoke at the conference about how creating a culture of play and experimentation paves the way for new creative ideas.

The blank canvas of the OFFF title design was the perfect place to explore concepts such as iterative experimentation, creating a space to try and fail, the relationship between 2D and 3D design, and the dance between humans and AI.

Credits

Client OFFF MX
Production Co Hornet
Director Itay Tevel
Executive Producer Cathy Kwan
Senior Producer Justine Webster

Editor Minseok Kim
2D Design Lead Kyuri Kim
3D Design Lead Anil Rinat
Motion Lead Thiago Steka
Concept Exploration Jeroen Krielaars
Storyboard Artist Josh Edwards
Motion Designer Seongjin Yoon, Amalia Lage, Joanne Jian, Kelsey Robinson, Erico Santana
CG Generalist Dor Sagiv, Daniel Whitaker, Nachei Sanchez
Production Coordinator Ryann Rezza
Talent Coordinator Deanna Rivera, Matt Harvey
Managing Partner Hana Shimizu
Director of Production Karen Lawler
Head of Creative Development Kristin Labriola
Head of Production Dez Stavracos