New York
Los Angeles
Representation
US
Asia & Australia
Germany
Vuckos visuals were designed to communicate within half a second. Developed for Vucko's set of films and uses beyond, the type guides ranged from small to extra-large and added a high-level layer of legibility throughout. Icons were designed for more abstract concepts. Glyphs in IBM’s typeface, Plex, served as a jumping off point.
From IBM Security to IBM Enterprise, the 8 brand films that Vucko helped create are packed with intelligent design and telepathic visuals. Beyond that, however, Vucko also captured, concentrated, and communicated the IBM ethos into a motion system that's both logical and super scalable.
Director Vucko
Client IBM
Agency Ogilvy
Production Co Hornet
Managing Director Hana Shimizu
Head of Production Karen Lawler
Head of Creative Development Kristin Labriola
Executive Producer Cathy Kwan
Production Supervisor Dez Stavracos
Producer Riley Spencer
Editor Sam Stulin
Animators Fede Cook ,Michael Kuzmich, Seongjin Yoon,
