Journey through the gateway to discovery in Mr Porter’s 2023 holiday campaign.
Hornet Director Clim Studio collaborated with Mr. Porter’s in-house team to craft a campaign featuring three unique worlds, each reflecting different aspects of their diverse customer base. Utilizing the concept of Mr. Porter serving as the gateway to discovery, viewers enter these worlds through the iconic Mr. Porter packaging.
Design and animation choices were developed the intersections of exquisite and elegant, whimsical and mature, new and nostalgic.
The captivating, high-impact visuals were thoughtfully optimized for social media platforms and audiences, and featured dynamic camera movements, intentional pacing, smooth transitions, and engaging sound design.
Clim was also commissioned to supervise the production of a series of 9 additional bumpers, each of them featuring one luxury product. Together with our films they all crafted a beautiful, cohesive and effective holiday campaign.
Executive Creative Director Clim Executive Producer Jack Alexandre Client Mr. Porter
Producer Jack Alexandre Concept Art & Storyboard Tonet Durà + Joules Trouvé CG Design Lead Joe Mortell CG Animation Lead Carol Erique CG Design & Animation Witold Markiewicz Houdini Artist Maksym Vysokolov Product Modeler Mark Kostenko Bumpers Design & Animation Joe Mortell Edit, Renders & Post Production Berta Terrassa Color Correction Clim Music & SFX QB SOUND