Since childhood, London's Andy Baker has been captivated by animation, drawing inspiration from the whimsical worlds of Disney’s Fantasia to the playful antics of Tom & Jerry.
After his Fine Art studies, Andy honed his animation skills at Kingston University, blending illustration with animation to carve his unique niche. Post-graduation, Andy co-formed the multi-disciplinary studio This Is It Collective, making waves with their debut project Viceworld for VICE UK, which paved the way for Andy's thriving animation career. He's since collaborated with various artists, creating eye-catching works for notable brands like Vans, Warner Brothers, and Adidas.
Andy’s signature style melds character-centric narratives and 2D cel techniques with a modern flair—his bold colors, fluid transitions, and a nod to old school animation, strike a balance between contemporary zest and timeless appeal.
Tractor - Escape the Ordinary
Follow one courageous cup as it seizes the moment to escape to greener pastures in the spot for Tractor Beverage.
Vans - Custom Culture
Dive into this irreverent pop art story about a skateboarding sharpie with big dreams and a bigger imagination.
NxWorries - Lyk Dis
Lay back to the hazy, shady 90s LA vibe that is Lyk Dis.
Easy Life - A Message to Myself
Free yourself from the fishbowl of life in this music video for Easy Life promoting mental wellbeing.
Habito - One
Murder hornets play the villainous metaphor for rising interest rates in this gruesome spot for Habito.
Pandora - One Lovely Day
Its a "Lovely Day" for holiday gifting with Millie Bobby Brown for Pandora.
Seamless - We Fueled This City
Pizza Rat makes a cameo in this anthemic homage to the real NYC.
Asos - Nike
Get the drip in this spot for ASOSxNIKE app.
WeTransfer - How Have You Been
The lockdown gets the Andy Baker love in "How have you been?", for Mental Health Month.
Marmite - Summer of Love not Hate
We spread it out in this clever film about one of the world's most contentious condiments.
Rick and Morty
Rick and Morty - Exquisite Corpse
5 seconds that cannot be described in words. Enjoy!