Sander Plug is a director, visual artist, photographer, and designer whose composed visual language and minimal aesthetic have earned him widespread acclaim throughout the industry. From 2007-2019, Sander was part of the esteemed director duo Lernert & Sander, where he perfected his simple yet stunning approach and earned numerous awards and international accolades. In 2019, he branched off to create his own studio: Studio Sander Plug.
With a degree in industrial engineering and a masters in fine arts, Sander has a truly non-replicable style that blends the best of ultra-minimal design and hyperrealistic image-making. He shares his time between Amsterdam and Berlin.
Vital Farms - Keeping it Bullsh*t-Free
Black voids and wide open spaces cut through the bullish•t for Vital Farms.
Longchamp - Le Pilage
An iconic dance is fit for the most iconic handbag.
Campari - Ice Ramp
How does one drink a Campari cocktail when the glass is turned upside down?
COS - Sound of COS
Sander explores foley for fashion and brings to life the surprisingly delightful sounds of COS.
Squarespace - Build it, Sell it
In his signature elegant way, Sander Plug shows how Squarespace can elevate any website.
Sony - Turtle Cam
How do you show Sony's Action Cam’s slow-motion capabilities? Hire some turtles.
Brioni - Wallpaper
Brioni's Italian craftsmanship is put to the test in a cheeky spot commissioned by the style magazine Wallpaper*.
Kro-Television - Chocolate Bunny
How to melt a chocolate bunny.
De Jeugd Van Tegenwoordig
De Jeugd Van Tegenwoordig - Glasbak
Glass recycling never looked so good.